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14 November 2005

CEO's Aren't Blogging

Some interesting research on emarketer indicates that whilst CEO's can see the benefits in blogging, few of them actually operate a personal blog. I don't think we can be surprised by this research. Blogging can be a labour intensive business and as a prominent CEO with 10,000 employees what are you going to do:- go to long business lunches or spend a couple of hours blogging each day!


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